About the job
Key Responsibilities:
1. Manage and oversee social media platforms, including content planning, posting, and performance tracking.
2. Create engaging and relevant content across formats to support marketing initiatives.
3. Plan and execute performance marketing campaigns across digital channels.
4. Implement and optimize SEO strategies to improve website visibility and rankings.
5. Manage and update the website and landing pages to ensure optimal user experience and conversions.
6. Execute marketing campaigns end-to-end, including planning, coordination, and analysis.
7. Generate, track, and manage leads to support business growth and conversion goals.